Salon Equipment

Salon.com (often just Salon) is the flagship web site of Salon Media Group, Inc., an Internet-based media company established in 1995 by editor-in-chief David Talbot and some colleagues from the San Francisco Examiner. more...

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The main website is presented as an online magazine, with content updated each weekday. Its headquarters are located in downtown San Francisco, California.

Content and coverage

Salon's magazine covers a variety of topics. American politics is a major focus. It has reviews and articles about music, books, and films. It also has articles about "modern life", including relationships and sex. It covers technology, with a particular focus on the free software/open source movement.

Salon covers all of these issues from a liberal political viewpoint, although the site has also featured regular columns from such conservatives as David Horowitz and Andrew Sullivan.

Salon has always been an interactive site to some degree. The salon (gathering) concept is played out in two extensive discussion board communities open exclusively to online subscribers, Salon Table Talk and The WELL, and since 2005, comments on editorial stories open to all readers.

Responding to the question " how far do you go with the tabloid sensibility to get readers?", Salon.com editor in chief David Talbot, said:

Is Salon more tabloid-like? Yeah, we've made no secret of that. I've said all along that our formula here is that we're a smart tabloid. If by tabloid what you mean is you're trying to reach a popular audience, trying to write topics that are viscerally important to a readership, whether it's the story about the mother in Houston who drowned her five children or the story on the missing intern in Washington, Chandra Levy. Slate, by the way, also had a story about Chandra Levy on its June 22 cover. Maybe Salon's tabloidism is starting to infect Slate as well, but they're not above or immune to writing about subjects that have a tabloid-like sensibility to them. While Salon has not yet broken any major stories on the shocking and scandalous practice of monkeyfishing in the Florida Keys, we have made other contributions in the field of investigative journalism of which we're proud.

Key people

Regular contributors include political writers Joe Conason and Sidney Blumenthal; critics Laura Miller, Heather Havrilesky, Stephanie Zacharek and Andrew O'Hehir; aviation columnist Patrick Smith; sports columnist King Kaufman, technology writer Katharine Mieszkowski and political cartoonists such as Tom Tomorrow, author of This Modern World; Ruben Bolling, author of Tom the Dancing Bug; and Keith Knight, author of The K Chronicles.

Elizabeth Hambrecht is the CEO. Joan Walsh is the editor-in-chief. Chris Neimeth is Salon's publisher and senior vice-president. Max Garrone, Michael Mathog, Scott Rosenberg and Kathryn Surso are vice presidents. Kerry Lauerman is Salon's New York editorial director; Walter Shapiro is Salon's Washington bureau chief. Gail Williams manages the online community and interactive services such as The WELL.

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